Bright Objects

Ideas and insights on how to navigate business, marketing, and AI, with a personal lens. We reserve the right to foray into other topics, including astronomy, history, and dogs.

By Dave Hayward, founder, Europa Creative Partners

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Featured

Jun 9, 2026

❌ Write-Offs

Why 86% of successful leaders still feel like frauds.

Dave Hayward

May 26, 2026

Oh lordy, Claude-y!

Your AI FOMO is costing you focus. Time to rein it in.

Dave Hayward

Mar 17, 2026

Ed Ortega: Deming, Toyota, Kaizen, Agile, AI.

A postwar factory floor, a thermos of vodka, and the reason your AI investment might be failing.

Dave Hayward

Latest articles

Jun 9, 2026

❌ Write-Offs

Why 86% of successful leaders still feel like frauds.

Dave Hayward

May 26, 2026

Oh lordy, Claude-y!

Your AI FOMO is costing you focus. Time to rein it in.

Dave Hayward

SaaS

May 12, 2026

What’s a funnel got to do with it?

One practical framework. $2m in 18 months. Here's how it works.

Dave Hayward

Marketing

Apr 28, 2026

You already have a brand. Do you own it?

What a 1980’s bank manager knew about reputation is still true today.

Dave Hayward

Apr 14, 2026

The name that almost killed Nike

Your positioning might be doing the same thing that nearly derailed Nike.

Dave Hayward

Mar 31, 2026

Descript's CEO has a bet for you

Laura Burkhauser joined Slideshow and brought her best tool for leading through uncertainty.

Dave Hayward

Mar 17, 2026

Ed Ortega: Deming, Toyota, Kaizen, Agile, AI.

A postwar factory floor, a thermos of vodka, and the reason your AI investment might be failing.

Dave Hayward

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Slideshow with Dave Hayward | Podcast

Slideshow with Dave Hayward is the video podcast where we bring ideas to life, one slide at a time.
For each episode, an expert in business or technology, or just being a great human, comes and brings slides and talks to them.

Bright Objects

Featured

❌ Write-Offs

Oh lordy, Claude-y!

Ed Ortega: Deming, Toyota, Kaizen, Agile, AI.

Latest articles

❌ Write-Offs

Oh lordy, Claude-y!

What’s a funnel got to do with it?

You already have a brand. Do you own it?

The name that almost killed Nike

Descript's CEO has a bet for you

Ed Ortega: Deming, Toyota, Kaizen, Agile, AI.

Subscribe to Bright Objects

Slideshow with Dave Hayward | Podcast

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